Children’s Minnesota approached us to create three animated videos surrounding child safety with the requirements that the videos must be interpreted without the reliance on voiceover or text to target a wider demographic of non-English speakers.
The Challenge
Injury Prevention | Falls
Injury Prevention | Playground Safety
Injury Prevention | Burns
Illustration of a toddler crawling on the floor next to a small table with a vase of flowers, and a chest of drawers with a teddy bear on top.
Cartoon illustration of a child crawling on the floor, holding a flashlight that casts a yellow beam of light on a dresser with a teddy bear on top, a small vase with leaves, and a stool.
Line drawings of a pregnant woman, a standing woman reading, a walking toddler, and a crawling baby.
A sketch of a scene with two children playing with toys and a large robot holding a child. The children are in purple outlines, with one pushing a toy box and the other sitting on top of the toy box with a teddy bear. The robot is in purple outlines, holding a small child in its hand.
Blue teddy bear plush toy on top of a pink dresser with three drawers, next to a side table with a potted plant, in a pink-themed room.
Poster titled 'Injury Prevention' with subheading 'Furniture Tipping', featuring icons of a person falling, a tipped-over chair, and a fire, and the logo of Children's Minnesota.