CONDENSING 2 DAYS INTO 10 SECONDS.

PRODUCTION
EDIT
VFX
COLOR
client
RAYOVAC
The Challenge

We partnered with Lindsay Stone & Briggs to create this spot for battery brand Rayovac. It involved the illusion of time passage from day and night in a matter of ten seconds. We created looks for each time of day (dawn, midday, dusk & nighttime) and then rigged our lights to move to emulate the sun moving.

Rayovac Hearing aid batteries

Behind the Scenes