CRASH+SUES was thrilled to partner with Chainbreaker to concept and produce a video to kick-off a three-day celebration of cycling entertainment and volunteerism.
Chainbreaker directs 100% of all rider-raised donations to cancer research at the Masonic Cancer Center, University of Minnesota. The event is modeled after a successful event at Ohio State called Pelotonia, which has raised millions for cancer research in the past 10 years. And, thousands of riders have participated in Minnesota’s ride.