The Minnesota Zoo, a natural wonder.

Who doesn't love going to the zoo? The sights, the sounds, the animals... the wonder. What memories do you have from going there?

Many of us think of the zoo as just a location, but the Minnesota Zoo is much more than just a destination— it's a journey into the natural world.

CRASH+SUES were tasked by our friends over at Adventure Creative with crafting a brand anthem video to champion the above statement. Using stock, existing footage and immersive sound design, our goal was to transport you into the very places these wonderful animals call home. Adventure Creative lead the charge while our Creative Director Eric Riggs crafted the edit and sound design. Matthew Kroese was the finishing artist. Since this video needed to be used in a number of different ways, we created multiple tags so it could be used for fundraising, outreach, etc.

There are places you go and then there are experiences that take you away. The Minnesota Zoo, a natural wonder.

TAGS
Editing, creative direction, sound design, stock footage

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