Surescripts aligns nearly all electronic health records (EHR) vendors, pharmacy benefit managers, pharmacies and clinicians in the U.S., plus health plans, long-term and post-acute care organizations, specialty hubs and specialty pharmacy organizations.
Surescripts asked C+S to develop a video to reveal a refreshed messaging and brand look and feel. While the message around aligning healthcare organizations nationwide around better, safer and more effective care continued to drive the messaging. Eric Riggs, C+S Creative Director, worked in partnership with Surescripts to develop a story to introduce their refreshed branding while delivering their message to 'empower healthcare professionals with the information they need to better serve their patients.'
