Summer-time memories are made between the bounce of a diving board and the splash of a cannonball. Between ‘watch me’ and that first dive into the deep end. Between a snooze in a beach chair and a book while you float. This is the ‘Joy of Pool’. Pentair captured that joy in their most recent campaign crafted by our buddies over at Friends & Neighbors. Eric Riggs edited the series of 7 spots with Creative Direction from Ginnie Read and Art Direction from Solveig Nelson. Catch the spots running on all the social media channels through the summer!