We <3 Quality Beef


Weathered faces, blue skies + open land come to mind when we think of cowboys.  Cattle ranching has been an American staple since the bovine became domesticated.  To make sure the cattle + their caregivers go through the proper procedures, Broadhead brings you the Beef Quality Assurance Program [BQA] through Boehringer Ingelheim VetMedica, Inc [BIVI]. Color-corrected by Sue Lakso, this spot shows consumers what it means to have quality beef at their dinner tables.


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